Emma and Herkko will discuss in this fire side chat the challenges related to the opening of the Finnish hydrogen economy as well as lessons learned from Harjavalta 20 MW green hydrogen unit experiences. Further, they will explore the sustainability aspects linked to professional racing sports. The sports often open the way for larger utilization and the sustainable fuel scaling is one of them and in addition in larger context the scaling up of sustainable fuels market is discussed. Truly unique opportunity to hear insights of these two top level pioneers in their respective fields.